Be the Media

Be the Media: How to Create and Accelerate Your Message ... Your Way
by David Mathison [Natural E Creative Group]

This compendium of resources covers a broad range of topics for industrious, independent media producers, including practical advice for aspiring authors, musicians, videographers, radialistas, zine publishers, journalists, bloggers and others angling to use modern technology to amplify their soapbox. Each of the nearly two dozen chapters is contributed by a different practitioner expert, provocatively bringing together the perpectives of entrepreneurs, activists, policy analysts and media makers. A very helpful volume both in itself and as a snapshot of an increasingly diverse movement for grassroots media change. -jl

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The media's job is to interest the public in the public interest. -John Dewey